| This is our plan to reduce time on market, maximize
sale prices, channel loan leads back to our Client, and create an
"auction like atmosphere" interest in our listed REO properties.
Simple But Effective
We started with this notion; people are inherently interested in
vacant houses because they want a "good deal" when they buy a home.
Nothing wrong with that. It's human nature.
We Capitalize on this Knowledge
Once we acknowledge what motivates home buyers we can implement a
plan to sell homes before we get the listings.
But, It's more than that
We place specially designed signage on the properties as soon as they
become vacant. The signs are attention grabbers - bright yellow with our
contact information in bold font.
Buyers and Brokers Line Up
The signs (designed to resemble notices from the local
municipalities) are placed in front of the homes immediately after we
take possession. This gives us typically 30+ days to "pre-sell" the
homes before they are listed.
This creates the opportunity for an "auction like" scenario once the
home is listed. Buyers and brokers are waiting in line when the property
finally hits then market and MLS.
Then, once we receive the list price from our Client we contact all
the interested buyers and selling agents and inform them that the
property is listed for sale, and that all offers will be submitted to
the Client on the fifth day from the initial list date. They are also
told to treat the offer as a "highest and best" situation.
These Signs Create Excitement & Can Help Promote Client
Financing Programs
Buyers and brokers call from the signs interested in both the
property and the special financing available on the home - before the
sale. These lending leads are passed onto the Client or the Client's
designated lending partner.
Everybody Wins
The buyers get the home they want at fair market value, and learn
about any special lending programs that are available from Renovation
loans, to down payment assistance programs, and the seller procures a
sale quickly and for full market value.
By the time your REO property hits the market, there are buyers and
brokers waiting in line.
- Reduced Market Time
- Maximized Selling Price
- Auction Like Atmosphere
- Leads back to your Lender If you Want Them
This program works on $2,000,000 homes and $60,000 homes. |
